What Can You Do When Your Mind Refuses To Write Your Sales Letter?

You need to write a sales letter but you can not find the words, the harder you try the less comes to mind. In the end you're left miserably staring at a blank piece of paper – What can you do?

Many people have told me that they face this kind of problem when it comes to writing their sales letter. No matter how hard they try and think about writing their letter they just can not seem to get things moving.

It's really frustrating and can happen to us all from time to time but there's a great way to get those ideas flowing and break out from the mental blocks. Let me ask you something first though …

Do you know your product?

I mean really know your product.

You see in order to be able to sell something you really have to know it in intimate detail. For instance how can you sell the benefits of Liposuction without you are a woman who's actually been through the process?

What do you know about it apart from heresay? You do not know whether there's any pain involved or whether there's a special diet you need to eat afterwards.

Do you know what feeling there is immediately after the operation? Do you look into the mirror and see the hour glass figure you were dreaming about before you went for the op, if not how do you feel deep down?

Are there feelings of anger and dismay or is there a deep sense of ecstasy as you look out and see the real you that was hiding inside that tired old body all the time?

Only someone who has really experienced those first fearful glances can honestly tell this with an emotion that rings true.

This is why you have to know every little thing that you can about your product before you sit down and try to write your sales letter.

Knowing and loving your product gives you the burning passion to tell all the world about it and is the first step in overcoming the dreaded blank screen that so many sit in front of for hours on end, unfortunately trying to write their sales letter.

So the first thing you need to do is to get hold of your product and fall in love with it – that means you actually have to go and buy, borrow or test drive it.

Look, you're going to be writing a story form your heart telling me exactly why I should buy your product from you. If you do not know and love it how can you in all truth and honesty tell me to buy it?

Ok, go and get your product, take it in your hands and start to use it. If it's a book read it, if it's a car drive it – Do whatever you have to do to get to know your product in the most minute detail.

Next list the reasons why it'll help me in my life – Will it help me make more money or will it help me get from A – B more quickly and in greater comfort?

How heavy is it? Is it easy to use? Does it have any weaknesses?

List everything down the good and the bad.

You need to understand why and how I will benefit from it, also why I should buy it from you instead of from somebody else.

An easy way to do this is by brainstorming.

The way you do this is to take a blank piece of paper and draw a small cicle in the middle, write your product's name in the middle of the circle.

Now it's time for you to get the magic going!

Look at the name of your product and write the very first thing that comes into your mind down on the paper.

Draw a line radiating out from the circle and write your thought at the end of that line.

Do not think or worry about spellling, just write. As Soon as you've finished writing one thought another will be there, draw another line and write that thought down also.

Soon you'll have so many thoughts hitting you that you will not be able to keep up – Just keep on going until you have nothing left inside your head.

This is such a stimulating exercise that it'll often leave you panting for breath!

Once you've finished all you need to do is look at what you've written and make a list of all the great ideas you have. List them in order of importance.

Now you have the outline for your letter.

Use the most important reason on the list, the main reason why I should buy your product (this is the largest benefit of your product) and turn this into a sensational headline.

Allow the ideas on the list to flow into your sales letter using sub-headlines when you need to emphasize a point, soon your letter will have almost written itself.

Finally, when you write your letter remember to only write it to one person at a time – make it personal!

That's it for now, go and grab your product, fall in love with it and start to list the reasons why I should buy it.

Go on do it Now!

Copyright 2006 Stuart Elliott

A Guide To Great Sleep, Natural Aid Options And Helpful Gadgets

Are you looking to get a great sleep. Natural aid products can help you finally get the rest you need for the entire night? The good news is that when you use remedies to sleep, natural aid products will not give you the side effects that you can get from prescription sleeping pills. In fact, you can get very ill from the side effects of sleeping pills if you are not careful.

The fact is that you do not have to put anything in your body if you do not want to nowadays. There are plenty of remedies that are natural. Sleep aid gadgets do not have any side effects and fall into the natural aids and remedies category and there are many products on the market that can help you get the rest you need.

To Wear During Sleep: Natural Aid Options

There are a number of products to wear that help sleep. Natural aid gadgets that you wear can come in the form of masks that block out both light and all sounds. Look for one that has a thin comfortable elastic strap that won’t slip around. It should also completely muffle the ears and eyes without feeling too heavy. They should be light weight, breathable, durable and flexible. Ones that fit to your head with a Velcro strap are the best.

If someone’s snoring is keeping you up suggest they wear a chin strap or “snore clips” which are anti-snoring devices that clip on the nose.

Music To Induce Sleep: Natural Aid Options

There are all kinds of gadgets on the market that play music or tones intended to put you to sleep. There are white noise machines that play ocean surf, rain or bubbling brook sounds that can help you fall asleep. You can also get other forms of sound products to help sleep. Natural aid can come in the form of a clock that has a function called gradual sunset. Gradual sunset is a light on the clock that gets dimmer and dimmer signifying it is time for you to fall asleep.

Of course there are many subliminal CDs and also music of recorded affirmations and nature sounds that are widely available and that are used by millions to get to sleep every night. You can get self-hypnosis CDs that can help you mesmerize yourself into a state of bliss.

Bio Feedback for Insomnia

Nowadays you can get small hand-held computers that can help treat insomnia by recording your sleep patterns and helping you develop a regular sleep pattern. These types of devices set your bedtime and prompt you to get out of bed if you are not sleeping. It then automatically adjusts your bed time for you so that you get a good night’s sleep.

Using biofeedback devices is only effective if you remember to turn the devices on in the first place. They are usually the size of a small cell phone and a bit expensive at $100 each.

If you are having difficulty getting adequate sleep, natural aid can be a really successful option. If you have any questions or queries then you should always consult your doctor before using one. This is especially true if you are feeling uncomfortable about using a remedy to sleep, natural aid or herbal supplement..

Shanghai Hotels – Hot Holiday Destination!

If you are planning to spend your next holiday vacation in a colorful city where you can perfectly enjoy the combination of Eastern and Western cultures then, without an iota of doubt, Shanghai would be your perfect destination. The largest city of China has all, which you, while being a modern person, would love to see and spend time with.

For its wonderful weather, excellent city beauties and natural attractions, Shanghai has always been a central of attractions for the travel enthusiasts of all around the globe; records say that eminent personalities like Bernard Shaw, Albert Einstein and Tagore visited this place a number of times.

With the growing popularity of Shanghai, travel and tourism industry has been massively developed in the city. According to a recent data, the tourism industry earns billions of dollars every year, so you can understand how demanding the city is in terms of a hot travel destination.

You see, in highly demanding travel destination it often becomes difficult to find great quality hotels at cheap price; but fortunately Shanghai is a place where you will not encounter the same problem. The Shanghai hotels industry offers you the facility to live comfortably while giving less pressure on your accounts book.

Cheap hotels not always mean dirty and unclean environment, if you stay at a small inn then you can experience Shanghai’s local food and discover its warmth culture with ease. If you are an avid traveler then you know that the small lodges will help you to get introduced with the local people, food and culture.

At the affordable Shanghai hotels you might not find the Three Star and Five Star luxury, but you will definitely experience the comfort and friendly people which will ensure that you have a pleasant holiday vacation. You will find each and every room and bathroom of these affordable Shanghai hotels very clean and hygienic. In a calm environment you will be offered good quality foods at very affordable prices. In short, the affordable Shanghai hotels will reduce your accommodation and food expenses and you can easily use the money for other activities like traveling and shopping.

The smartest way to look and book an affordable Shanghai hotel is doing so through an online portal. Over the internet, you will find a number of travel portals and traveling service providers and from there you can easily book your ticket to Shanghai and Shanghai hotels.

Productivity Measurements and Telecommuting

Over the years, the improved channels of telecommunication have paved the way for an increase in number of Telecommuting jobs. Telecommuting occupations are not your typical office work and that is why, it has become a focus of productivity measures issues. There are a lot of myths that surround telecommuting and Productivity Measurements. Some say that measuring productivity is much more difficult in telecommuting than in regular office work.

Before going forward, let us first individually define what Productivity and what Telecommuting is. Productivity (in Economics) refers to the amount of output produced in a specific amount of time. In a factory or office setting, this can easily be computed by dividing the number of units of output with the time spent to produce them. For example, an office worker is given the task to compile kits for the participants of a lecture. He was able to compile 25 kits in 1 hour, and that becomes his productivity rate.

Quantitative data is more easily translated into productivity rates rather than qualitative data. On the other hand Telecommuting (other known as working from home) is form of work where the employee works on his or her own schedule. It is called telecommuting because the time and process of commuting to and from the work place are replaced by links of telecommunication. A few of the most popular telecommuting tasks is Medical Transcription and Insurance Underwriting.

The issue that lies between Productivity measurement and Telecommuting are claims saying that Productivity measurement is harder to achieve than with regular office work. This is claimed to be the major downfall of telecommuting. Because of this, employer supposedly has no hold on the productivity of their personnel who work form home.

However, that is really not the case. Productivity Measurements are still easily achievable with Telecommuting Jobs. The rate telecommuting employee works, is the same with every project that he / she receives. A Medical Transcriptionist may complete transcription of 5 files in an hour. No matter how many hours a day a medical transcriptionist chooses to work, his or her hourly rate is still the same.

Another myth about productivity measurement and telecommuting is that an employee has no hold on how much an employee works on a set number of days. This is opposed by the fact that employers enforce deadlines that a Telecommuting employee must adhere to. In example, an Underwriter is given 10 insurance policies to process in a span of 4 days. It is of no consequence to the employer how his or her Underwriter divides the task over 4 days as long as it is completed within the set number of days.

Telecommuting is a practice that will unduly continue to grow. Since early fears that it may not be a as easy to regulate and measure as regular office work, it has been proven that it is not so. That is the reason why employers should not shy away from hiring telecommuting personnel because they can still measure and regulate their productivity rate since not having set office hours.